What Makes a Good Estate Agent in Highgate: Marketing

Marketing your property in Highgate.

Here are some key elements to look for in a good estate agent’s marketing:

1. High-quality photographs: High-quality, professional-looking photographs can make a big difference in attracting potential buyers. A good estate agent should have the ability to capture the best angles and highlights of the property.
2. Compelling descriptions: A good estate agent should be able to write compelling and detailed descriptions of the property that highlight its       unique features and benefits.
3. Virtual tours and videos: Virtual tours and videos are becoming increasingly popular in the real estate industry, as they provide an immersive and interactive experience for potential buyers. A good estate agent should have access to the latest technology to create engaging virtual tours and videos of the property.
4. Online presence: A good estate agent should have a strong online presence, including a website, social media profiles, and listings on popular property websites. This will ensure that the property reaches a wider audience and is easily discoverable by potential buyers.
5. Local knowledge: A good estate agent should have a deep understanding of the local market and be able to use this knowledge to create targeted marketing campaigns that appeal to potential buyers in the area.
6. Marketing strategy: A good estate agent should have a well-thought-out marketing strategy that is tailored to the specific property and target audience. This could include advertising in local newspapers, creating brochures and flyers, and holding open houses.
7. Follow-up: A good estate agent should follow up with potential buyers and keep them informed about new properties that may be of interest to them. This can help build a long-term relationship with clients and increase the likelihood of future business.

Here at Stonebridge, the home of the property experts, we place our customers at the very heart of everything we do; utilising the very latest and best online and offline strategies to offer our clients a one-stop shop solution when selling or renting their homes.

Do let us know if you want to talk to us about a market appraisal without obligation.